Oct 2, 2002 Q&A
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(1) Is it true that, under the Kerina/Casto proposal, " Marbella Blvd. " will connect between Palm Parkway and Apopka-Vineland Rd. north of the current alignment of Fenton Rd. ?

Response:  This, of course, is not correct.  The points of connection to Apopka-Vineland Rd.  are actually south of existing Fenton Road

(2) Will the community have input into the design of the proposed Main Street Village and any adjacent office development?

Response: Members of the community may not be fully aware of the Planned Development (PD) process which we have all agreed to employ with this land-use request.  Under this process, the community will have the ability to review and provide comments on site plans, etc., that are necessary before anything can be built under this land use/zoning category.  Under other land use/zoning classifications, this site plan review process is conducted by County staff without any community input.  We proposed going this direction to specifically address the type of concerns the community has set forth. 

(3) Isn't it true that a new elementary school south of Diamond Cove will result in increased vandalism at the Buena Vista Woods recreation center?

Response: The school itself will be an elementary school, kindergarten to fifth grade.  This type of school facility, as opposed to a high school, is less likely to attract the sort of trouble suggested. 

(4) Wouldn't it be better to re-locate the new elementary school to a location on the current alignment of Fenton Rd. or near commercial development in " Orange Center "?

Response: The school site was already designated when people bought their houses in Diamond Cove and Emerald Forest .  This is not a new idea!  The decision to build a school or not is up to Orange County Public Schools (OCPS). 

Almost all new and planned OCPS elementary schools, of which we are aware, are situated or planned to be constructed in locations very similar to that being proposed by OCPS for this location, i.e., off of main streets in the midst of residential neighborhoods.  By example, Thornbrooke Elementary and Windy Ridge Elementary are two such schools. 

We do not speak for OCPS, but we know they have indicated their reasons for locating in neighborhoods are safety and convenience driven.  On the safety side, one only needs to look up the road at Bay Meadows to understand how dangerous it can be to locate an elementary school along an arterial highway. 

From a convenience perspective, OCPS will not bus children within two miles of any school, so they are trying to encourage students to walk or ride their bikes as opposed to being driven to school.  OCPS feels that the mid-neighborhood locations enhance proximate access to their school sites in an environment conducive to safety. 

As you are aware, the actual location of the school site is flexible and up for discussion, we would welcome and encourage other residents to join those of you who are already committing their time and effort to make this school site work for the community.

(5) Doesn't the Casto/Kerina plan throw-out the Orange Center land-use transition between the tourist area and our single-family residential area?

 Response: Our property is not part of  Orange Center .  We border Orange Center along its northern border.  We are not requesting to change the Orange Center Plan.  Additionally, there is no other land in the Apopka-Vineland corridor outside of Orange Center and eligible for consideration for commercial zoning.  Our proposed plans do not impact the Orange Center Plan. 

Some members of the Community have told us they want to establish a point of differentiation along Apopka-Vineland Road and any new road, such as " Marbella Blvd. ," that might lead into the community.  Our plan attempts to address this expressed desire for a sense of arrival into the South Dr. Phillips area.  The mixed use village we are proposing will include neighborhood scale commercial, office, and town home residential uses that will provide a transition between the tourist area and the existing single family areas.  Remember that the Kerina plan also includes large parcels of single family residential uses that will provide  additional buffering between the existing neighborhoods and any townhome or non-residential uses on the property.

(6) Weren't the land planner, Mr. Sellen's comments about "establishing a sense of community" misleading?

Response. We do not think Mr. Sellen’s comment were misleading.  In land use planning concepts, a village center (such as the one we are proposing) is often becomes the focal point of neighborhoods.  Village centers provide venues and opportunities for the neighboring residents to gather and socially interact with each other.  Parkside is being designed to foster a sense of community in the residents who will live there and to be visually integrated into the neighborhood.  The “Community”, as used by land planners, is synonymous with the phrase “sense of place.”  Obviously, developers do not establish the intangible aspects of “community”; we can only create pleasing physical environments which enhance this intangible quality.

(7) Would Kerina/Casto build another strip shopping center?  Isn't the promise of a " Winter Park Village Main Street " a bait and switch diversion to get commercial zoning to build another strip shopping center that would look like Sand Lake Road ?

 Response:  No.  The two shopping centers recently completed along Sand Lake Road , Plaza Venezia and the Fountains, are both traditional strip commercial centers.  Neither of them employs the use of a Main Street concept.

 Based upon the input to date from the community, we understand that another strip commercial center is not what the community wants.  And that is not what we want. 

 I have attached to this email a concept drawing which is consistent with the land use plans submitted demonstrating what type of life-style center could be developed on the property.  Note that it does employ a Main Street configuration, which is critical to the village concept.  Again, this concept is based upon preliminary input to date.  If this is not what the community wants, we are willing to work with the community to arrive at a design which is better suited to the community.  If this is what the community wants, we will proceed with the planned development phase of the land-use application, in which we lock-in and commit to this site plan.  For those of us who have built and currently manage it, Winter Park Village is a reality, not a diversion.

 (8) The County approved of an I-4 flyover, that would connect Palm Parkway to International Drive .  Is Casto/Kerina proposing to re-locate Fenton Rd. to line-up with the flyover and ultimately connect International Drive to Disney next to our neighborhoods?

 Response: No.  Our land-use request reflects the community's request, as we understand it to date, to relocate Fenton Road to the south.  Our proposed plan is also in response to what appears to us to be fact that the County will require a road connection to Apopka-Vineland Road from Palm Parkway somewhere in the area of existing Fenton Road

 The community's suggestions of employing the wishbone pair and traffic circles as calming devices would go a long way towards ensuring that this road is not used as a tourist cut-through.  This is a concept proposed by the community--in order to force the County to look further south for a connection to Horizons West and Disney.  Our land-use submission is consistent with, and in response to, this request.

 (9) Isn't there a glut of available commercial retail space at the Dr. Phillips Marketplace demonstrating that there is no market for the commercial development sought by Casto/Kerina?  What about the empty Gooding's, the empty former Eckerd's, and the restaurant Stallone's that recently closed at the Fountains?

 Response: The two large empty boxes at Dr. Phillips Marketplace will likely be absorbed in the near future by an L.A. Fitness in the Goodings space and a potential relocation of Chamberlains (they are also our tenant at Winter Park Village ).  The Eckerd Drug space is problematic to refill because it is actually still under lease to Eckerd's.  They control the space and can dictate who, or more significantly in this instance, who will not go into that space.  If it were solely up to the landlord, we are sure they would have filled that space yesterday!

 (10) Isn't it true that Casto/Kerina wants to build one gigantic, 410,000 square foot commercial/office complex?

 Response: No.  The erroneous vision has been painted that we are proposing to build one large 410,000 square foot commercial project.  This is a misconception that has been arrived at by extrapolation (and not review of the submitted plan) from the total of available commercial and office square footage we have requested in the land use submission.  This is not the plan, and we understand that this is not what the community wants. 

 The proposed Main Street village center is not the size of Dr. Phillips Marketplace (300,000+S.F.).  The Main Street village center would be about 17 acres and could accommodate up to 170,000 SF of buildings.  The size of the Main Street-style centre will actually be roughly between Plaza Venezia and the Fountains. 

 There are a total of four different parcels over which we proposed the total 410,000 SF of commercial and office land on a total property of 509 acres.  The largest of these parcels sits in the middle of the wishbone road alignment proposed by the community. 

 The next largest parcel is an 11 acre predominantly office site located at the southeast corner of the 509 acre property, next to the Hannah Smith and Marbella properties.  Its sole point of access is from Marbella Blvd. (the new road).  It can accommodate approximately 100,000 SF of suburban office with ancillary commercial type uses. 

 The next largest parcels is a little over 7 acres, and is situated between the south boundary of our property on Apopka-Vineland Road and the south fork of the community proposed road.  We requested this property be commercial in use as it is across from the village center, has limited depth and is located at the southerly intersection of the two roads.  

 The last parcel is on the west side of Apopka Vineland road.  It is north of the future Jewish Community Center, south of existing power sub-station at Fenton, and across from the proposed village center.  This parcel is proposed for mixed use office and commercial.  We anticipate this site developing out with medical office, insurance, and similar types of uses.

 (11) Isn't it true that Kerina/Casto disregarded neighborhood demands to lower residential densities?

 Response: We have, in fact, substantially lowered our residential densities at the community’s request from existing land use densities of 2,300 to about 1,200. 

 (12) Would Kerina/Casto complete the Buena Vista Woods Blvd. "horseshoe" as originally planned?

 Response: The discussion of whether or not to complete the Buena Vista Woods Blvd. horseshoe is one we are open to.  The decision to go in this direction impacts both the character of the community we had intended to create south of Buena Vista Woods Blvd. and the point of access to the proposed Dr. Phillips Park.  We can make the connection, but want to be sure that everybody is cognizant of the potential ramifications of any such changes prior to revising any submissions to the County.  

Concept Drawings:

  

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